Pirelli Announces P Zero Tires in Wisconsin

Pirelli, the Italian tire giant, has hopped on the personalized tire bandwagon with the colorful P Zero. By default, they have red, white, yellow, or silver sides, but there are 3,000 Pantone-certified hues to pick from.

We at Tire Stickers are no strangers to the concept of a high-quality personalized tire, but it's encouraging to see that it's gaining traction. If there's one thing vehicle owners enjoy doing, it's customizing their cars down to the lug nut, so additional alternatives are always welcome.

Although this technicolor tire technology has been used in F1 since 2011, this is a significant move by a major company into the civilian market. Not a terrible idea to personalize the tires of your high-performance supercar. The P Zero is now available as a conventional street tire for particular high-end automobile manufacturers such as Lamborghini and McLaren, with winter tires (the Pirelli Winter Sottozero) and additional brands becoming available as the year progresses. Best Tire Stickers in Wisconsin.